rhode makes European retail debut at Sephora in 19 countries

Previously available in Europe exclusively through rhodeskin.com, the brand founded by Hailey Rhode Bieber and acquired by e.l.f. Beauty last year will now be sold in more than 500 Sephora stores across the region, starting September 30, 2026. Following its launch at Sephora in the United States, Canada and the United Kingdom in 2025, rhode is continuing to expand its physical retail presence acro